• What is SEO? What you need to rank higher for ecommerce

    Definition: Search Engine Optimization (SEO) describes the tactical and strategic efforts to maximize a website’s placement in search engine results. SEO depends on (among other factors): on-page HTML structure, website architecture, page content and keyword usage, inbound links, and a domain’s collective content. SEO is consistently a major driver of growth and customer acquisition for […]

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  • HOW TO MANUFACTURE DESIRE

    Type the name of almost any successful consumer web company into your search bar and add the word “addict.” Go ahead, I’ll wait. Try “Facebook addict” or “Twitter addict” or even “Pinterest addict” and you’ll get a slew of results from hooked users and observers deriding the addictive properties of these websites. How can these […]

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