CEOs and management should be in tune with social media
Educating CEOs and management is an ongoing process that requires formal interventions as well as valuable development through mere experience and years of trial and error. And when it comes to social media, CEOs and management have no choice but
How social media marketing helps in boosting your business
The term "social media " has entered within the boundaries of fame and recognition in the past few years, but it has revolutionised the concept of digital marketing by bringing in loads of benefits for business owners. The evolution of diverse
Facebook developing site to separate work from pleasure
Facebook is secretly working on a new website called “Facebook at Work” that would allow users to keep their personal profile separate from their work profile. The new website, that will look very much like Facebook, will compete with professional social
‘Tis the season to be mobile…
With more active and engaged cellphone users in this country today than ever before, a smart mobile marketing campaign is the most effective way to market your company, brand and service this holiday season. It's direct, interactive and far cheaper
Does the latest WhatsApp feature infringe on our privacy?
We probably can’t remember what life was like before WhatsApp came into the picture and made instant messaging a walk in the park. But the “last seen” feature, where one’s contacts can see when last one was online, introduced whole